TikTok Shop by Tokopedia - Channel Operations Specialist, Shopping Center - Indonesia
TikTok Shop by Tokopedia · Jakarta, Indonesia
Sekilas tentang pekerjaan ini
TikTok Shop by Tokopedia mencari Channel Operations Specialist untuk mendorong pertumbuhan GMV dan mengoptimalkan kinerja Shopping Center. Posisi ini ditujukan bagi kandidat berpengalaman di operasi kanal e-commerce, kampanye, atau platform, dan berlokasi di Jakarta, Indonesia.
Tugas utama
- Memantau trafik, konversi, GMV, tren data, dan anomali kanal.
- Merancang dan menjalankan mekanisme kanal untuk meningkatkan keterlibatan dan konversi.
- Mengelola nominasi produk dan mengoptimalkan pemanfaatan sumber daya kanal.
- Berkolaborasi dengan tim cluster untuk menyelaraskan pilihan produk dan strategi harga.
Kualifikasi utama
- Minimal gelar sarjana.
- Berpengalaman dalam operasi kanal e-commerce, manajemen kampanye, atau operasi platform.
- Memiliki kemampuan analisis data dan menerjemahkan wawasan menjadi strategi operasional.
- Mampu berkolaborasi, berkomunikasi, dan mendorong hasil lintas tim.
- Fasih berbahasa Inggris secara lisan dan tertulis.
Ringkasan ini dibuat dengan AI dari deskripsi di bawah. Yang berlaku adalah deskripsi lengkapnya di situs TikTok Shop by Tokopedia.
Deskripsi pekerjaan
About the team
TikTok Shop Shopping Center serves as a central hub where users can easily discover promotions (campaigns & flash sale), a wider product assortment from across our TikTok Shop merchants recommended through shoppable content (in-feed video, product showcase and LIVEs) as well as manage their orders all natively within one tab.
About the role
This role will be the POC for channel traffic and conversion, drive GMV growth, design innovative resource mechanisms, and work closely with cross-functional teams to optimize merchandise assortments and pricing strategies. We are looking for a data-driven and collaborative Channel Operations Specialist to drive the GMV of our channels.
Roles & Responsibilities
- Performance & Data Ownership: Act as the primary POC for overall channel traffic and conversion rates. Take full ownership of the channel's GMV performance, closely monitor data trends, proactively identify data anomalies, and execute immediate action plans to resolve issues and optimize metrics.
- Mechanism Design & Implementation: Design, plan, and implement innovative channel resource mechanisms, including gimmick gameplay and interactive features, to drive user engagement, retention, and conversion. Manage the end-to-end execution of these mechanisms.
- Resource Optimization & Nomination Management: Facilitate seamless collaboration with various XFN teams and streamline the product nomination process. Increase the utilization rate and overall efficiency of key channel resources.
- Merchandising Strategy Alignment: Partner with cluster teams to ensure the channel continuously acquires highly competitive assortments and pricing, maximizing value for users and driving overall sales efficiency.
Minimum Qualifications
- Bachelor's degree or above, with proven experience in e-commerce channel operations, campaign management, or platform operations. Candidates with prior experience at Shopee or Lazada are highly preferred.
- Strong data sensitivity and analytical skills; able to independently conduct data analysis and translate insights into actionable operational strategies.
- Excellent cross-functional collaboration and communication skills, with the ability to influence and drive results across XFN teams.
- Proactive, result-oriented, and capable of working effectively in a fast-paced environment.
- Fluent in English (both written and spoken) is required to operate effectively in an international business environment.
Preferred Qualifications
- Familiarity with e-commerce promotional mechanisms, flash sales, and gamified marketing strategies.