Regional Marketing Associate
Ruangguru · Palembang - Rajawali Plus
Sekilas tentang pekerjaan ini
Sebagai Regional Marketing Associate di Ruangguru, Anda akan mengelola strategi, pelaksanaan, dan evaluasi pemasaran regional. Posisi ini berlokasi di Palembang - Rajawali Plus dan ditujukan bagi kandidat dengan pengalaman pemasaran atau manajemen proyek minimal 1–2 tahun.
Tugas utama
- Menyusun strategi dan perencanaan pemasaran regional dari awal hingga akhir
- Memastikan pelaksanaan kampanye dan kepatuhan merek di tim cabang
- Mengadaptasi kampanye kantor pusat menjadi aktivasi lokal yang efektif
- Memantau dan mengoptimalkan kinerja pemasaran cabang serta funnel
- Menganalisis data pasar dan berkoordinasi dengan manajer cabang
Kualifikasi utama
- Minimal 1–2 tahun pengalaman di bidang pemasaran atau manajemen proyek
- Minimal gelar sarjana dari jurusan apa pun
- Wajib memiliki portofolio proyek, acara, atau pengalaman pemasaran
- Keterampilan presentasi dan komunikasi yang kuat
- Menguasai Excel atau Google Sheets serta visualisasi data; bersedia bepergian
Ringkasan ini dibuat dengan AI dari deskripsi di bawah. Yang berlaku adalah deskripsi lengkapnya di situs Ruangguru.
Deskripsi pekerjaan
Ruangguru is a tech-enabled education company that provides a one-stop learning experience for students to have better access to quality content and service. Ruangguru has allowed students to access better quality educational content in the form of learning videos, question banks, test-prep materials, and study notes. Ruangguru platform has been proven to not only help families reduce the cost for education, but also elevate student outcomes.
Job description
Bachelor's degree in Business Administration, Marketing, Human Resources, or a related field.
- Drive end-to-end regional marketing planning and strategy
- Ensure execution and brand compliance across branch teams
- Translate HQ campaigns into effective localized activation strategies
- Monitor, audit, and optimize branch marketing performance
- Track and analyze marketing funnel performance:
Leads → Contacted → Appointment → Show-up → Paid
- Generate insights and recommendations based on regional market and performance data
- Coordinate closely with Branch Managers
- Report to Regional Manager and HQ Marketing team
Qualifications
- Minimum 1–2 years of experience in marketing and/or project management-related fields.
- Portfolio required, showcasing relevant projects, events, or marketing experience.
- Minimum Bachelor’s degree from any major.
- Strong presentation skills with the ability to communicate ideas effectively.
- Proficient in data processing using spreadsheets (Excel, Google Sheets) and capable of delivering clear data visualizations (e.g., Google Data Studio, Tableau).
- Willing to work with high mobility and travel for business purposes when required.