ODU Acquisition & Base Management Officer
Indosat Ooredoo Hutchison · Indonesia
Sekilas tentang pekerjaan ini
ODU Acquisition & Base Management Officer di Indosat Ooredoo Hutchison bertanggung jawab atas akuisisi pelanggan, pengelolaan funnel, dan kesehatan basis pelanggan. Posisi ini ditujukan bagi kandidat dengan pengalaman minimal 3 tahun di bidang terkait; lokasi yang dicantumkan adalah Indonesia.
Tugas utama
- Menjalankan kampanye akuisisi dan mengelola funnel prospek berdasarkan wilayah serta kanal.
- Memantau dan meningkatkan konversi dari prospek hingga aktivasi.
- Mengoordinasikan kapasitas instalasi dengan vendor dan tim operasional lapangan.
- Menjalankan kampanye retensi, pemulihan, dan win-back pelanggan.
- Memantau kesehatan pelanggan serta mengelola program upsell, cross-sell, dan perpanjangan.
Kualifikasi utama
- S1 Bisnis, Pemasaran, Telekomunikasi, atau bidang terkait.
- Minimal 3 tahun pengalaman di akuisisi pelanggan, operasional penjualan, atau manajemen siklus pelanggan.
- Berpengalaman mengelola kampanye akuisisi, funnel penjualan, retensi, atau win-back.
- Memahami manajemen siklus pelanggan, analisis churn, dan pemantauan kinerja kampanye.
- Mahir menganalisis data serta menggunakan Microsoft Excel dan alat pelaporan.
Ringkasan ini dibuat dengan AI dari deskripsi di bawah. Yang berlaku adalah deskripsi lengkapnya di situs Indosat Ooredoo Hutchison.
Deskripsi pekerjaan
Job Description
Job Scope
- Execute acquisition campaigns and manage the lead funnel by region and channel.
- Track and improve conversion across the chain: lead, order, install, activate.
- Coordinate installation capacity with vendors and field operations; keep install lead times short.
- Clear acquisition blockers fast - coverage questions, device stock, scheduling.
- Report funnel performance and support dealer and agent acquisition programs
- Monitor base health: active vs dormant, usage, payment behavior and churn signals.
- Run retention, recovery and win-back campaigns for at-risk and disconnected customers.
- Manage lifecycle touches: onboarding, upsell and cross-sell (higher tiers, IDU), renewal.
- Work with performance and network teams on churn drivers and feed the fixes back.
- Segment the base and maintain the contact strategy and campaign calendar.
Competencies
- Execution discipline - Follows every lead and blocker to the end.
- Coordination - Aligns vendors, installers and channels without letting things drop.
- Customer orientation - Treats the install experience as part of the product.
- Problem solving under pressure - Unblocks install issues fast.
- Data tracking - Knows the funnel numbers cold, week by week.
- Customer empathy - Understands why customers leave before they leave.
- Analytical segmentation - Spots the patterns in usage and payment data.
- Campaign management - Plans, runs and measures touches end to end.
- Collaboration - Works smoothly with network, CX and collections teams.
- Persistence - Keeps after churn drivers until the numbers move.
Qualifications
- Bachelor’s degree in Business, Marketing, Telecommunications, or a related field.
- Minimum 3 years of experience in customer acquisition, sales operations, customer lifecycle management, or a related field, preferably in the telecommunications industry.
- Experience in managing acquisition campaigns, sales funnels, and customer retention or win-back programs.
- Good understanding of customer lifecycle management, churn analysis, and campaign performance monitoring.
- Strong data analysis skills to track acquisition conversion, customer activity, and churn performance.
- Good coordination and communication skills to work with vendors, field operations, dealers, and cross-functional teams.
- Strong execution, problem-solving, and customer-oriented mindset.
- Proficient in Microsoft Excel and reporting tools.