Marketing Executive
Siloam Hospitals Group · Balikpapan, Kalimantan Timur, id
Sekilas tentang pekerjaan ini
Marketing Executive di Siloam Hospitals Group bertanggung jawab atas kegiatan acara, branding, konten, dan hubungan media rumah sakit. Posisi ini berlokasi di Balikpapan, Kalimantan Timur, dan ditujukan bagi kandidat berpengalaman di bidang marketing, terutama di layanan kesehatan atau rumah sakit.
Tugas utama
- Menentukan subtema acara bersama dokter spesialis sesuai kebutuhan pasien dan pengunjung.
- Menyiapkan dan mengoordinasikan acara dari awal hingga selesai, termasuk dokumentasi.
- Melaksanakan branding melalui situs web, video, dan media sosial.
- Membuat materi promosi, artikel dokter, advertorial, dan konten lainnya.
- Menjalin hubungan dengan media serta menyusun laporan kegiatan operasional.
Kualifikasi utama
- Gelar Sarjana atau Magister di bidang terkait, seperti Public Relations atau Business Management.
- Pengalaman di bidang marketing, diutamakan di layanan kesehatan atau rumah sakit.
- Memahami prinsip, strategi, dan tools marketing, termasuk digital marketing dan pembuatan konten.
- Mahir menggunakan Google Analytics, tools pengelolaan media sosial, dan software email marketing.
- Teliti untuk menjaga akurasi dan konsistensi materi serta pelaksanaan kampanye marketing.
Ringkasan ini dibuat dengan AI dari deskripsi di bawah. Yang berlaku adalah deskripsi lengkapnya di situs Siloam Hospitals Group.
Deskripsi pekerjaan
- Together with specialist doctors, determine the sub-theme of the event according to the hospital's monthly theme or based on the needs of patients and visitors to ensure patients and visitors receive the education they need. •Carry out event preparations from start to finish to ensure the event runs as planned. •Coordinating the implementation of the event and the parties involved, including carrying out documentation during the event. •Carrying out branding activities through websites, videos or social media according to hospital needs. •Carrying out copywriter functions, including blasting promos/events, doctor articles, advertorials, and others. •Establish good relationships with existing media, including online media, newspapers, magazines and television related to the branding and advertising needs of the Hospital. •Collect required data and/or make reports related to operational activities as accountability to superiors. •Implement procedures and practices for quality and safety services, including attending training, collecting data, documenting and/or making reports needed to support the achievement of hospital wide indicators and related department/unit targets.
- Bachelor/ Master Degree from Public Relations, Supply Chain Management, Operations, Business Management or any related major •Experience in marketing, preferably within a healthcare or hospital setting. •Strong understanding of marketing principles, strategies, and tools, including digital marketing, content creation, and social media management. •Proficiency in digital marketing tools and platforms, including Google Analytics, social media management tools, and email marketing software. •Strong attention to detail to ensure accuracy and consistency in marketing materials and campaign execution.
[BEWARE OF RECRUITMENT SCAMS] It has come to our attention that there are fake job offers claiming to be hiring for Siloam Hospitals Group. Please note that Siloam Hospitals Group do not require applicants to make payment when seeking employment with our hospitals.