Managing Director - Retail Forex Prop Trading Firm
IBMC · Mengwi, Indonesia
Sekilas tentang pekerjaan ini
IBMC mencari Managing Director untuk kliennya, sebuah perusahaan prop trading yang berkembang pesat dan berfokus pada forex. Peran ini memimpin strategi dan pemasaran untuk mendorong pertumbuhan; lokasi kerja di Mengwi, Indonesia.
Tugas utama
- Merancang dan menjalankan strategi pertumbuhan di bidang forex dan prop trading.
- Mengelola kampanye iklan berbayar, SEO, email, dan media sosial.
- Meningkatkan pendaftaran trader dan mengoptimalkan konversi serta biaya akuisisi.
- Mengembangkan kemitraan dengan afiliasi, influencer, dan tokoh industri forex.
- Menganalisis kinerja kampanye dan berkolaborasi dengan tim internal.
Kualifikasi utama
- Memiliki rekam jejak pemasaran di industri forex, trading, atau jasa keuangan.
- Mampu menjalankan kampanye pemasaran sendiri di berbagai kanal.
- Menguasai PPC, SEO, iklan media sosial, email, dan affiliate marketing.
- Mampu menganalisis data menggunakan Google Analytics dan Meta Ads Manager.
- Berpengalaman meningkatkan akuisisi pelanggan dan menyusun strategi pertumbuhan.
Ringkasan ini dibuat dengan AI dari deskripsi di bawah. Yang berlaku adalah deskripsi lengkapnya di situs IBMC.
Deskripsi pekerjaan
For our client, a rapidly growing prop trading firm dedicated to empowering traders worldwide. Our mission is to provide exceptional opportunities for traders while building a strong, engaged community. As we expand our presence in the global trading landscape, we are seeking a Managing Director to take ownership of the strategic and marketing efforts and drive scalable growth.
Tasks
- Growth Strategy Development: Design and execute a comprehensive growth strategy tailored for the forex and prop trading space.
- Execution of Marketing Campaigns: Independently manage and execute campaigns across paid ads, SEO, email marketing, and social media.
- Customer Acquisition: Drive new trader signups through effective marketing funnels, optimizing conversion rates and lowering acquisition costs.
- Content & Creative Leadership: Develop impactful marketing content for ads, landing pages, email campaigns, and website enhancements.
- Affiliate & Partnership Management: Build and expand strategic partnerships with affiliates, influencers, and forex industry leaders to scale growth.
- Performance Analysis: Track, measure, and optimize campaigns based on data insights, ensuring KPIs such as CPA, ROAS, and customer retention are met.
- Collaboration: Work closely with the sales, product, and development teams to align marketing strategies with business goals.
- Market Positioning: Identify key trends, competitor strategies, and growth opportunities within the forex and prop trading industry.
Requirements
- Experience in the Forex & Trading Industry: Proven track record in marketing for international forex brokers, trading platforms, or financial services.
- Hands-On Execution Skills: Ability to personally execute campaigns across multiple channels without relying heavily on agencies or large teams.
- Digital Marketing Expertise: Strong background in PPC, SEO, paid social media, email marketing, and affiliate marketing.
- Data-Driven Approach: Skilled in analyzing data to make informed decisions, with experience in tools like Google Analytics, Meta Ads Manager, and other performance tracking platforms.
- Proven Growth Success: Demonstrated ability to scale customer acquisition channels and achieve ambitious growth targets.
- Copywriting & Creative Skills: Experience writing compelling ad copy, landing pages, and marketing content tailored to forex traders.
- Strategic Leadership: Ability to create and manage a comprehensive growth roadmap while ensuring strong execution.