Advertising Solution Junior Officer
Blibli · Kota Jakarta Pusat
Sekilas tentang pekerjaan ini
Advertising Solution Junior Officer di Blibli mendukung optimasi kampanye iklan digital melalui pemantauan kinerja, analisis data, dan inisiatif otomatisasi. Posisi ini ditujukan bagi kandidat dengan pengalaman hingga 1–2 tahun di bidang terkait dan berlokasi di Kota Jakarta Pusat.
Tugas utama
- Memantau kinerja kampanye iklan digital dan menganalisis metrik utama.
- Mengidentifikasi kampanye yang kurang optimal dan merekomendasikan penyesuaian.
- Menyusun laporan serta dashboard kinerja dan memberikan rekomendasi berbasis data.
- Mendukung pengembangan otomatisasi, peringatan, alur kerja, dan optimasi berbantuan AI.
- Menyelidiki masalah kampanye dan berkoordinasi dengan tim lintas fungsi.
Kualifikasi utama
- Gelar sarjana di bidang relevan seperti Bisnis, Marketing, Statistik, atau Data.
- Pengalaman hingga 1–2 tahun di periklanan digital, Ad Operations, atau bidang terkait.
- Memiliki kemampuan analitis yang kuat dan nyaman mengolah data kampanye.
- Mahir menggunakan Microsoft Excel atau Google Sheets; SQL menjadi nilai tambah.
- Memahami CPC, CTR, CVR, ROAS, bidding, dan penganggaran kampanye menjadi nilai tambah.
Ringkasan ini dibuat dengan AI dari deskripsi di bawah. Yang berlaku adalah deskripsi lengkapnya di situs Blibli.
Deskripsi pekerjaan
About the Role
As Blibli continues to build a future-ready digital ecosystem, advertising solutions play an important role in helping brands connect with customers and maximize their business impact through data-driven campaigns.
As an Advertising Solution Junior Officer, you will support the day-to-day optimization of digital advertising campaigns by monitoring performance, analyzing data, identifying improvement opportunities, and ensuring advertising budgets are utilized effectively. You’ll work at the intersection of advertising, data, operations, and technology, while also exploring automation and AI-assisted solutions to make campaign operations smarter and more scalable.
What You’ll Do
- Monitor advertising campaign performance and analyze key metrics such as impressions, clicks, CPC, CTR, CVR, ROAS, spending, and budget utilization.
- Identify underperforming campaigns, anomalies, and optimization opportunities, and recommend adjustments to bids, budgets, campaign settings, and other parameters.
- Prepare performance reports and dashboards, analyze campaign trends, and translate data into actionable insights and recommendations.
- Support the development of automated optimization rules, alerts, workflows, and AI-assisted optimization initiatives to improve operational efficiency.
- Investigate campaign or system issues, perform basic root-cause analysis, and coordinate with Product, Technology, Data, and other teams for resolution.
- Collaborate with Customer Success, Account Management, Product, Data, and Technology teams to continuously improve advertising performance and operational processes.
- Develop and maintain optimization checklists, workflows, playbooks, and other operational documentation to create scalable and standardized processes.
What You’ll Bring to the Team
- Bachelor’s degree in Business, Marketing, Statistics, Mathematics, Engineering, Information Systems, Data, or other relevant fields.
- Candidates with up to 1–2 years of experience in Digital Advertising, Ad Operations, Performance Marketing, Campaign Operations, Data Analytics, or related areas.
- Strong analytical skills and comfortable working with campaign performance data and metrics.
- Good proficiency in Microsoft Excel / Google Sheets; experience with SQL, BI tools, dashboards, or automation tools is a plus.
- Familiarity with digital advertising concepts such as CPC, CTR, CVR, ROAS, bidding, and campaign budgeting is an advantage.
- Curious about automation, AI, and data-driven optimization, with an interest in improving repetitive operational processes.
- Detail-oriented, proactive, and comfortable collaborating with multiple cross-functional teams.
Why You’ll Love Working Here
This role gives you more than exposure to campaign operations—you’ll learn how advertising, data, automation, and technology come together at scale. You’ll have opportunities to turn campaign data into real improvements, experiment with smarter ways of working, and contribute to the evolution of Blibli’s advertising capabilities as we continue growth — transforming together.