Product Marketing Manager
Festo · Tangerang Selatan, ID, 15314
Sekilas tentang pekerjaan ini
Di Festo, Product Marketing Manager bertanggung jawab mengenalkan produk baru, mengelola portofolio dan siklus hidup produk, serta mendukung pertumbuhan bisnis. Posisi ini ditujukan bagi kandidat dengan pengalaman bisnis relevan 3–4 tahun, untuk bekerja di Indonesia atau Malaysia.
Tugas utama
- Mengelola portofolio, positioning, strategi, dan siklus hidup produk.
- Mendorong pertumbuhan produk regional, margin kotor, dan disiplin komersial.
- Meningkatkan akurasi forecast serta keandalan pasokan.
- Mendukung keputusan investasi, pengembangan kemampuan lokal, dan tata kelola produk.
- Melatih tim tentang produk dan teknologi serta mendorong inovasi.
Kualifikasi utama
- Gelar sarjana Teknik Mesin atau Mekatronika.
- Pengalaman bisnis relevan selama 3–4 tahun.
- Pengalaman di Industrial Automation dalam product marketing, riset pasar, atau manajemen/pengembangan produk.
- Pengalaman mengelola siklus hidup produk dan menerapkan kegiatan pemasaran produk.
- Pengetahuan Process Automation dan/atau Life Technologies menjadi nilai tambah.
Ringkasan ini dibuat dengan AI dari deskripsi di bawah. Yang berlaku adalah deskripsi lengkapnya di situs Festo.
Deskripsi pekerjaan
Job Overview The primary responsibility is to drive the successful introduction of new products and manage the life cycle within the local sales companies. In addition to this, she/he has the power to steer and push the portfolio through the organization, influencing its strategic direction. The focus is on the products themselves, rather than the industry as a whole, and she/he plays a pivotal role in promoting products and indirectly supporting sales to high-potential new and existing customers.
She/he will take charge of managing the portfolio in the market, overseeing phase in, phase out, positioning, strategy, growth programs, and competitiveness. Furthermore, she/he will act as a product and technology trainer, sharing expertise with others. While holding responsibility for turnover she/he won't have specific customer responsibility. Her/him understanding of target applications and solutions equips them to identify and develop business opportunities, ensuring that the market is thoroughly analyzed and a clear focus is defined.
Job Responsibilities Drives profitable growth through regional product steering Improves gross margin and commercial discipline Increases forecast accuracy and supply reliability Accelerates revenue realization across the lifecycle Expands portfolio contribution and competitiveness Supports investment decision-making and local capability building Introduces structured product steering governance Continuously optimizes portfolio and segmentation Drives lifecycle excellence and change adoption Enables “test-and-learn” innovation Improves commercial effectiveness through new go-to-market approaches Builds capability for scalable growth To perform any ad-hoc tasks assigned from Line Manager Job Requirements Bachelor’s degree in Engineering (Mechanical/Mechatronics) 3-4 years in relevant business experience necessary Marketing or Business Management experience highly desirable Experience in Industrial Automation either in product marketing, market research or product management/development functions Experience to handle product life cycle management and implementation of product marketing activities Industry knowledge in Process Automation and/or Life Technologies domains is highly advantageous Reference code: 14336 Location: Indonesia or Malaysia Company: Festo