Personal Banking Growth Specialist
OCBC Indonesia · DKI JAKARTA, Indonesia
Sekilas tentang pekerjaan ini
Posisi Personal Banking Growth Specialist di OCBC Indonesia berfokus pada strategi akuisisi pelanggan dan peningkatan kinerja kanal. Penempatan berada di DKI Jakarta, Indonesia.
Tugas utama
- Menyusun strategi dan program akuisisi pelanggan sesuai target bisnis.
- Mengoptimalkan volume, konversi, dan efisiensi biaya akuisisi.
- Memantau KPI, mengidentifikasi kesenjangan, dan memimpin tindakan korektif.
- Menyusun laporan kinerja dengan rekomendasi yang dapat ditindaklanjuti.
- Berkolaborasi untuk meningkatkan konversi funnel dan memastikan kepatuhan serta kualitas pelanggan.
Ringkasan ini dibuat dengan AI dari deskripsi di bawah. Yang berlaku adalah deskripsi lengkapnya di situs OCBC Indonesia.
Deskripsi pekerjaan
- Develop and execute customer acquisition strategies aligned with business targets and growth objectives.
- Translate business goals into structured acquisition programs, channel strategies, and measurable action plans.
- Drive continuous optimization of acquisition economics, including volume, conversion, and cost efficiency (CPA).
- Establish robust performance tracking across all acquisition channels.
- Monitor by timely basis on KPIs; identify gaps and lead corrective action plans.
- Deliver clear and insightful management reporting with actionable recommendations.
- Collaborate with channel owners, marketing, and product teams to improve funnel conversion and customer quality.
- Ensure acquisition initiatives maintain compliance, governance, and customer quality standards.