Head of Marketing Communication
Aesendia Infini Indonesia · JAKARTA BARAT, DKI JAKARTA, ID
Sekilas tentang pekerjaan ini
Aesendia Infini Indonesia membuka posisi Head of Marketing Communication di Jakarta Barat. Peran ini bertanggung jawab atas strategi komunikasi, tim, kampanye pemasaran, serta hubungan dengan mitra bisnis.
Tugas utama
- Menyusun dan menerapkan strategi komunikasi korporat dan pemasaran.
- Memimpin dan mengembangkan tim Marketing Communication & Public Relation.
- Mengawasi kampanye pemasaran digital dan offline.
- Memantau kinerja kampanye, insight pelanggan, dan anggaran pemasaran.
- Menjalin hubungan dengan media, KOL, pelanggan, klinik, dokter, dan mitra bisnis.
Ringkasan ini dibuat dengan AI dari deskripsi di bawah. Yang berlaku adalah deskripsi lengkapnya di situs Aesendia Infini Indonesia.
Deskripsi pekerjaan
- Develop and implement corporate & marketing communication strategies that support company goals, brand positioning, and business growth.
- Lead, manage, and develop the Marketing Communication & Public Relation team.
- Oversee A to Z marketing campaigns across digital and offline channels, including social media, website, email marketing, events, exhibitions, and promotional materials.
- Ensure all marketing activities comply with company standards, brand guidelines, and applicable regulations.
- Monitor marketing campaign performance through analytics, ROI, customer insights, and other relevant metrics to improve effectiveness while keeping the marketing budget under control.
- Build and maintain good relationships with media, KOLs, customers, clinics, doctors, and other business partners.
- Conduct market and competitor research to identify trends, customer needs, and business opportunities,
- Support the sales team with marketing materials and communication tools.
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