Campaign Project - Marketing
Shopee Indonesia · Jakarta, Indonesia
Sekilas tentang pekerjaan ini
Campaign Project - Marketing di Shopee Indonesia bertanggung jawab merencanakan dan menjalankan kampanye pemasaran, termasuk mengelola materi, aktivasi, dan evaluasi kinerja. Posisi ini berlokasi di Jakarta dan terbuka bagi lulusan baru maupun kandidat dengan pengalaman kerja.
Tugas utama
- Merencanakan dan mengelola kampanye Double Date serta Ad-Hoc
- Menyusun jadwal, target, dan memastikan pencapaian tonggak kampanye
- Berkoordinasi dengan tim lintas fungsi dan menyelaraskan para pemangku kepentingan
- Membuat materi kampanye, microsite, Key Selling Points, dan rencana viralitas
- Memantau kinerja kampanye serta memberi rekomendasi perbaikan
Kualifikasi utama
- Gelar sarjana dari jurusan apa pun
- Pengalaman kerja minimal 1 tahun; lulusan baru dipersilakan melamar
- Pengalaman dalam pemasaran kampanye atau peran serupa
- Kemampuan manajemen proyek dan organisasi yang kuat
- Mahir menggunakan alat dan platform pemasaran digital
Ringkasan ini dibuat dengan AI dari deskripsi di bawah. Yang berlaku adalah deskripsi lengkapnya di situs Shopee Indonesia.
Deskripsi pekerjaan
- Plan, execute, and manage Double Date and Ad-Hoc campaigns.
- Develop timelines, set goals, and ensure campaign milestones are met.
- Collaborate with various stakeholders including campaign operations, channel managers (PIC), business development (BD), and other relevant teams.
- Ensure all stakeholders are aligned and informed throughout the campaign lifecycle.
- Design and produce campaign assets, including graphics, videos, and promotional materials.
- Create and maintain campaign microsites and entry points, ensuring they are up-to-date and engaging.
- Develop innovative Key Selling Points (KSPs) for campaigns to drive engagement and conversions.
- Formulate virality plans to enhance campaign reach and effectiveness.
- Plan and execute activation strategies to ensure maximum campaign impact.
- Monitor and analyze campaign performance metrics.
- Provide insights and recommendations for future campaign improvements.
Requirements
- Bachelor’s degree from any major.
- 1+ years of working experience in a fast-paced industry, preferably Tech, Management Consulting or FMCG companies. Fresh graduate welcomes to apply.
- Proven experience in campaign marketing or a similar role.
- Strong project management and organizational skills.
- Excellent communication and interpersonal skills.
- Creative thinking and problem-solving abilities.
- Proficiency in digital marketing tools and platform
- Ability to work collaboratively with cross-functional teams.
Lowongan ini diambil dari situs karier resmi Shopee Indonesia. Lokr tidak memproses lamaran: kamu melamar langsung di situs perusahaan, dan info terbaru tentang lowongan ini ada di sana.