Market Intelligence Executive - SBU Duck & Ulu Chicken
Japfa · Jawa Timur
Sekilas tentang pekerjaan ini
Japfa mencari Market Intelligence Executive untuk SBU Duck & Ulu Chicken di Jawa Timur. Posisi ini bertugas menganalisis pasar, pesaing, dan tren konsumen untuk mendukung keputusan strategis; pelamar diharapkan memiliki pengalaman minimal 5 tahun di bidang terkait.
Tugas utama
- Meneliti tren pasar dan perilaku konsumen di sektor bebek dan ayam khusus.
- Memantau aktivitas pesaing, termasuk harga, produk, distribusi, dan kampanye pemasaran.
- Mengelola data pasar dan menyusun laporan berisi wawasan yang dapat ditindaklanjuti.
- Membantu memperkirakan permintaan pasar bersama tim sales, marketing, dan produksi.
- Mengumpulkan wawasan melalui kunjungan pasar dan wawancara pemangku kepentingan.
Kualifikasi utama
- Minimal S1 Administrasi Bisnis, Marketing, Ekonomi, Statistik, Ilmu Peternakan, atau bidang terkait.
- Minimal 5 tahun pengalaman riset pasar, analisis bisnis, atau market intelligence.
- Diutamakan berpengalaman di industri FMCG, pertanian, atau perunggasan.
- Mahir menggunakan MS Excel, SPSS, Tableau, atau Power BI.
- Bersedia sering bepergian untuk riset lapangan dan kunjungan pasar.
Ringkasan ini dibuat dengan AI dari deskripsi di bawah. Yang berlaku adalah deskripsi lengkapnya di situs Japfa.
Deskripsi pekerjaan
Job Summary
PT Multi Farmindo Jaya is seeking a dynamic and analytical Market Intelligence Executive for our Strategic Business Unit (SBU) Duck & Ulu Chicken. In this role, you will be responsible for gathering, analyzing, and interpreting market data, competitor activities, and consumer trends within the poultry industry. Your insights will directly support strategic decision-making, product development, and sales strategies to drive the growth and competitiveness of our Duck & Ulu Chicken business segment.
Job Responsibilities
- Market Research & Analysis: Conduct comprehensive primary and secondary market research to identify market trends, consumer behavior, and emerging opportunities within the duck and specialty chicken sectors.
- Competitor Intelligence: Monitor and analyze competitor activities, including pricing strategies, product launches, distribution channels, and marketing campaigns, providing regular benchmarking reports.
- Data Management & Reporting: Collect, organize, and maintain robust databases of industry statistics, demographic data, and sales metrics. Translate complex data sets into actionable insights and clear, concise reports for management.
- Demand Forecasting: Collaborate with the sales, marketing, and production teams to assist in forecasting market demand and identifying potential supply-chain impacts.
- Field Surveys: Conduct regular field visits, market visits, and stakeholder interviews to gather qualitative insights directly from distributors, retailers, and end-consumers.
- Strategic Support: Assist the SBU leadership in formulating business plans, marketing strategies, and product positioning based on concrete market intelligence.
Job Qualifications
- Education: Bachelor’s degree in Business Administration, Marketing, Economics, Statistics, Animal Science, or a related field.
- Experience: Minimum of 5 years of experience in market research, business analysis, or market intelligence, preferably within the FMCG, agriculture, or poultry industry.
- Technical Skills: Strong analytical skills with proficiency in data analysis tools (such as MS Excel, SPSS, Tableau, or Power BI) and market research methodologies.
- Soft Skills: Excellent critical thinking, problem-solving, and communication skills, with the ability to present complex data clearly to diverse stakeholders.
- Attributes: Highly organized, detail-oriented, proactive, and capable of working both independently and collaboratively in a fast-paced environment.
- Mobility: Willingness to travel frequently for field research and market visits as required.



JAPFA is an agribusiness company that engages mainly in the production of animal feed, poultry breeding, commercial farm, consumer products, aquaculture, and beef cattle farming. Founded in Indonesia and now headquartered in Singapore, we employ over 37,000 people across an integrated network of modern farming, processing and distribution facilities in Indonesia, Vietnam, India, Myanmar, and Bangladesh. We believe our people are the key to staying ahead, and we continuously seek talented individuals to grow with us and contribute to our mission.
Visit our official webpage
https://www.japfa.com/
https://www.japfacomfeed.co.id/